Demon Slayer

Set in Taisho-era Japan, Demon Slayer: Kimetsu no Yaiba follows Tanjiro Kamado, a kind-hearted charcoal seller who joins the Demon Slayer Corps after demons attack his family. Koyoharu Gotouge's manga ran in Weekly Shonen Jump between 2016 and 2020, pairing spectacular swordsmanship with a warmth rarely found in action series. It was ufotable's anime adaptation, first broadcast in 2019, that turned the story into a worldwide sensation. The studio's painterly effects made every sword technique look extraordinary, while the film Mugen Train went on to become one of the highest-grossing Japanese films of all time. Today the series sits comfortably among the biggest names in modern anime, with fans spanning every age group and every kind of collector.

Collector's Guide

Collectibles

Zero Variant's range centres on Nendoroids, the chibi-styled figures crafted by Japanese maker Good Smile Company. Each one stands around 10 cm tall and includes swappable face plates, interchangeable hands and character-specific accessories, so Tanjiro can be displayed mid-technique while Zenitsu wears his trademark look of panic.

The line-up includes:

  • Tanjiro Kamado with his distinctive checked haori and Nichirin sword
  • Zenitsu Agatsuma and the boar-masked Inosuke Hashibira
  • Hashira favourites Giyu Tomioka and Shinobu Kocho
  • Upper Rank demons Akaza and Doma for those who collect the villains

Why Collectors Love It

Character is the heart of the series. Tanjiro's decency, Zenitsu's cowardly heroics and Inosuke's feral confidence make the central trio endlessly endearing, while each Hashira arrives with a distinct weapon, colour palette and personality. The demons are just as memorable, written with a tragic depth that lingers long after their battles end. Visually, the Taisho-period setting blends katana and haori with early twentieth-century Japan, giving the series a look entirely of its own. Those bold, expressive designs translate beautifully into Nendoroid form, which is why these little figures have become some of the most sought-after anime collectibles of recent years.

Shop Authentic Demon Slayer Collectibles at Zero Variant

Every figure listed here is an officially licensed Good Smile Company product sourced through authorised distribution channels. As UK specialists in premium collectibles, we pack each order carefully to keep boxes in pristine condition and our team is always happy to help with questions about releases or pre-orders. Browse the range to find your favourite member of the Corps, or perhaps one of its most dangerous enemies.

FAQs

What is Demon Slayer?

Demon Slayer: Kimetsu no Yaiba is a Japanese manga by Koyoharu Gotouge, adapted into a hugely popular anime by studio ufotable. It follows Tanjiro Kamado as he battles demons in Taisho-era Japan.

What is a Nendoroid?

A Nendoroid is a small chibi-proportioned figure made by Good Smile Company, typically around 10 cm tall. Each includes interchangeable face plates and accessories so you can recreate different expressions and poses.

Are these figures officially licensed?

Yes. All Demon Slayer figures at Zero Variant are official Good Smile Company products, fully licensed and supplied through authorised distributors.

Which figure is a good first purchase?

Tanjiro is the natural starting point as the series protagonist, though Zenitsu and Inosuke are just as popular. Pick the character you love most, since every Nendoroid in the range offers the same quality.